Mars recalls candy bars in 56 countries
Feb 24, Washington: US chocolate giant Mars has ordered a massive international recall of Mars and Snickers bars made at its Dutch factory after a piece of plastic found in one snack was traced back to the site.
The move comes after a customer found a red piece of plastic in a Snickers bar - billed by the company as "the world's biggest selling candy bar" - bought on January 8 in Germany.
Millions of chocolate bars were deemed possibly unsafe for consumption in 56 countries after a customer in Germany found a piece of red plastic in his Snickers bar last month, media reports said.
The recall of the chocoholic snacks on Tuesday also affects Milky Way minis and some boxes of Celebrations. It hit most European countries, but it also extended as far as Vietnam and Sri Lanka in Asia, Al Jazeera reported.
"As far as we know there are 55 countries involved," Eline Bijveld, Mars corporate affairs coordinator for the Netherlands told the AFP news agency earlier in the day, refusing to reveal the whole list.
After he complained to Mars, the plastic was traced back to Veghel which determined that it came from a protective cover used in the plant's manufacturing process.
Mars prides itself on having five billion-dollar brand names in its stable of 29 separate chocolate products, including M&Ms, Twix and Dove.
It is the first time it has had to recall products made at its Veghel factory, which opened in 1963 and employs some 1,200 people, reports said.
In a statement announcing the recall in Germany, the US chocolate giant said: "We would like to prevent consumers who have purchased one of the above-mentioned products from consuming it".
The Oslo Times